Originally posted on Worldchanging.com. A group of foreigners doing business in Shanghai recently hatched a new idea to bring “design with a conscience” to the China market. NEST, as the retail collective is called, aims to unite “intelligent design” with “responsible manufacturing” through collaboration among eight different brands selling sustainable products, including Wobabybasics organic baby clothes; AOO [...]
Marketing News. June 15, 2007. Marketing research suppliers usually have all the answers. But the corporate buyers of research have some data to pass on to their supply-side counterparts. Marketing News asked the highest-ranking marketing research executives at several Fortune 100 companies for their opinions about the research supplier-client relationship—and what they would tell suppliers, [...]
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